The smart Trick of Johnnie Walker Blue Label Ultra That No One is Discussing

This is a globally allotted launch created from rare stocks, including whisky from ghost distilleries which are now not in operation. A lot less than 888 bottles had been built around the world.

Diageo is a global chief in beverage alcohol with An excellent selection of makes across spirits and beer groups.

From American bourbon to Scotch whisky, browse our useful manual to the differing types of whisky, how they’re designed And the way they vary.

At just 180g without the closure, the Johnnie Walker Blue Label Ultra bottle has actually been produced by adopting a examination-and-master model, developing and Discovering without the need of limitation and imagining what the future of lightweight luxury packaging could carry.

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From peaty whisky to fruity whisky, lean on our expert insights to find the entire selection and character of different whisky flavours.

The end result is undoubtedly an market-first that, together with attaining exquisite beauty, showcases what luxurious, lighter-pounds, reduced-carbon bottles of the long run could seem like. As Component of the Diageo Spirit of Development action prepare, Johnnie Walker aims to lessen the weight of glass used in its packaging; an ambition which is geared toward reducing the level of carbon emissions connected to packaging.3 Whilst the know-how is not nonetheless available to start bottles of the pounds at scale, forever, the knowledge Johnnie Walker has garnered is previously staying applied to lightweighting initiatives across the Diageo portfolio.

. The Earlier claimed ‘lightest fat Scotch whisky bottle’ was introduced by a UK retailer and weighed about 298 grams.

Established by way of a check-and-learn product with external glass makers, this light-weight-body weight bottle incorporates a handblown teardrop shape that reimagines Johnnie Walker's legendary square structure, exemplifies the future of light-weight, and can help learn new possibilities for lighter, decreased carbon packaging alternate options.

“We didn’t really know what we had been heading to be able to reach once we got down to push the boundaries of luxury, and The end result is something that many explained wouldn't be attainable. 

Diageo has said that the “Earlier claimed ‘lightest excess weight scotch whisky bottle’ was launched by a UK retailer and weighed close to 298 grams.” 

With less than 888 bottles introduced globally, Just about every bottle is independently numbered and offered in the luxurious collector’s case.

We acquired the lightest, strongest glass bottle you can also make with no compromising durability is often a teardrop shape.

The reveal of Johnnie Walker Blue Label Ultra indicators the brand name’s motivation to innovation, with hopes that the ground-breaking layout could encourage the more magnificent, light-weight, and lower-carbon whisky bottles of tomorrow. 

Yes—this collectible edition can be ordered on the web and delivered securely to your doorway with signature affirmation.

Dr. Walker sought out liquids from distilleries like Oban, Brora and Royal Lochnagar, as well as a variety of ghost check here whiskies, to start with manufactured in distilleries that have due to the fact closed.

Johnnie Walker set out to progress the spirits market by experimenting with light-weight glass for its luxury whiskies, encouraged because of the pattern to 'delicate' rather than 'major' luxury. The result was the Johnnie Walker Blue Label Ultra bottle, weighing just 180g without the closure.